Monthly Archives: May 2008

May 13 2008

Turning Up the Voltage

I was reading Chris Brogan’s blog this afternoon (where anyone interested in getting better with social media should go) and found this post interesting.  Chris talks about ratcheting up your ability to get through information, especially when dealing with social media, faster and faster (think Ben Johnson on steroids, then crystal meth fast).

The problem starts up when you don’t know where to look for information.  Like me, sometimes I finally find out what’s going on only to turn around, write a brilliant masterpiece you have all come to know and love ( ;) ), get something online and find out I’m still behind the curve.  It’s like the saying goes, sometimes you get the bear, and sometimes the bear gets you.  It’s just a matter of not getting caught off guard too often.  Two questions are, how can you get the information synthesized fast enough, and in this day and age of instant online media, how can you get faster?

P.S. Chris, if you have any ideas on staying up to speed, I’d love to hear them. ;)

May 12 2008

Crickets!

(We break into your regularly scheduled PR and business news to give you… crickets!)

Good morning ,at the crack of 121 in the am.  I was finishing up reading a couple of blogs before bed and suddenly stopped to realize that, for the first time in a very long time, the sounds of crickets are dancing through the air.

Between the crickets chirping, and the cool breeze cutting the 80-degree heat out of the house, I’ve just realized that spring has firmly ensconced itself in Albuquerque.  Now let’s see how long it lasts before the 100-degree days hit this year. (“Gee there’s no such thing as global warming…” My ass!)

May 9 2008

Ouch. Why not to pitch vapor…

When trying to get the media interested in your story, don’t send a blanket email out to every reporter you can find an email address for.  Because the reporters are starting to push back and not only block those email addresses, they are also posting the worst offenders online.

Hat Tip: my friend Peter Shankman, creator of the excellent Help a Reporter site.

May 6 2008

Is There a Future in Blogging?

Earlier today I was listening to NM political blogger Joe Monahan as part of a media roundtable. He was a decent member of the panel, making a few good points about social media, but at the end he really blew it. He was asked about the future of blogging and he said that blogging had reached its heyday a couple of years back and that blogs would start to fall by the way, much like some of the mass media outlets that have shuttered their doors in the last decade – the market would decide which blogs will survive.

Joe’s looking at the story of blogging as an independent source of revenue, he had discussed advertising on blogs, or blogging independently as a career – like he does. He’s not thinking about the use of blogging and other social media in a business setting. That’s the future of non-independent, non-hobbyist social media use.

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